Guangzhou, China
Canton Fair, Phase 1&2
We don’t just manufacture bags—we live the brand. Experience ASON’s performance-driven DNA at the Canton Fair as we launch CUULAH: our premier OBM range designed for the modern adventurer.
For 25 years, ASON has been a trusted soft goods partner for global brands, blending manufacturing excellence across China and Cambodia with a team that truly lives the brand. From our marathon-running owner to our world-record cycling directors, our active DNA ensures every bag is designed for a healthy, on-the-go lifestyle.
Our expertise spans:
Outdoor | Sport | Fashion | Travel
📍 Phase 2: Manufacturing & Global Sourcing (Apr 23rd -27th)- Let’s discuss how our 25 years of expertise and sustainable material research can support your brand’s goals.
📍 Phase 3: CUULAH | By ASON (May 1st – 5th) - Experience CUULAH, ASON’s own lifestyle brand. It is the ultimate depiction of our design and manufacturing capabilities, born from a team that uses and tests what we create every single day.
Come and meet our team in person—we look forward to seeing you there! 🤝